{"id":10,"date":"2025-04-11T10:15:56","date_gmt":"2025-04-11T08:15:56","guid":{"rendered":"https:\/\/bcu.opole.pl\/bcu2\/?page_id=10"},"modified":"2026-05-26T09:27:51","modified_gmt":"2026-05-26T07:27:51","slug":"spotkania-z-ekspertami","status":"publish","type":"page","link":"https:\/\/bcu.opole.pl\/bcu2\/spotkania-z-ekspertami\/","title":{"rendered":"SPOTKANIA Z EKSPERTAMI"},"content":{"rendered":"[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row admin_label=”row” _builder_version=”4.27.6″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][\/et_pb_text][et_pb_heading title=”SPOTKANIA Z EKSPERTAMI” _builder_version=”4.27.6″ _module_preset=”default” title_font=”Poppins||||||||” title_text_align=”center” title_font_size=”44px” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_heading][et_pb_heading title=”Park Naukowo-Technologiczny w Opolu, 20 maja 2026″ _builder_version=”4.27.6″ _module_preset=”default” title_font=”Poppins||||||||” title_text_align=”center” title_font_size=”28px” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat||||||||” header_font=”Montserrat||||||||” global_colors_info=”{}”]

Go\u015bciem kolejnej edycji Spotka\u0144 z ekspertem w PNT w Opolu by\u0142a Ma\u0142gorzata Adamska, mentorka, wyk\u0142adowczyni akademicka, wsp\u00f3\u0142w\u0142a\u015bcicielka marki Biotika z Opola, dzia\u0142aj\u0105cej jako manufaktura naturalnych produkt\u00f3w oraz Biotika Concept Store.<\/p>\n

Podczas spotkania z Ma\u0142gorzat\u0105 Adamsk\u0105 rozmawiali\u015bmy o tym, \u017ce opakowanie produktu to znacznie wi\u0119cej ni\u017c tylko ochrona zawarto\u015bci. Mo\u017ce budowa\u0107 mark\u0119, przyci\u0105ga\u0107 uwag\u0119, opowiada\u0107 histori\u0119 i wp\u0142ywa\u0107 na decyzje zakupowe jeszcze zanim klient pozna sam produkt.<\/p>\n

Prelegentka zwr\u00f3ci\u0142a uwag\u0119, \u017ce skuteczne opakowanie powinno by\u0107 sp\u00f3jne z identyfikacj\u0105 wizualn\u0105 marki, czytelne, estetyczne i funkcjonalne. Wa\u017cne s\u0105 tu m.in. kolorystyka, typografia, grafika, ergonomia oraz emocje, jakie opakowanie wywo\u0142uje u odbiorcy.<\/p>\n

Du\u017co miejsca po\u015bwi\u0119cono tak\u017ce zjawisku unboxingu, czyli do\u015bwiadczeniu rozpakowywania produktu. Jak podkre\u015blono, dobrze zaprojektowane opakowanie mo\u017ce sta\u0107 si\u0119 cz\u0119\u015bci\u0105 ca\u0142ego do\u015bwiadczenia marki, wzmacnia\u0107 pozytywne skojarzenia i sprawia\u0107, \u017ce produkt zapada w pami\u0119\u0107.<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” module_class=” et_pb_row_fullwidth” _builder_version=”4.27.6″ width=”94%” width_tablet=”80%” width_phone=”” width_last_edited=”on|desktop” max_width=”94%” max_width_tablet=”80%” max_width_phone=”” max_width_last_edited=”on|desktop” make_fullwidth=”on” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/bcu.opole.pl\/bcu2\/wp-content\/uploads\/sites\/4\/2026\/05\/ga2-1.jpg” title_text=”ga2″ force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” 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hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/bcu.opole.pl\/bcu2\/wp-content\/uploads\/sites\/4\/2026\/05\/ga3.jpg” title_text=”ga3″ force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.6″ animation_style=”fade” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” module_class=” et_pb_row_fullwidth” _builder_version=”4.27.6″ width=”94%” width_tablet=”80%” width_phone=”” width_last_edited=”on|desktop” max_width=”94%” max_width_tablet=”80%” max_width_phone=”” max_width_last_edited=”on|desktop” make_fullwidth=”on” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ 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EKSPERTAMI” _builder_version=”4.27.6″ _module_preset=”default” title_font=”Poppins||||||||” title_text_align=”center” title_font_size=”44px” global_colors_info=”{}”][\/et_pb_heading][et_pb_heading title=”OPOLGRAF, 5 MARCA 2026″ _builder_version=”4.27.6″ _module_preset=”default” title_font=”Poppins||||||||” title_text_align=”center” title_font_size=”28px” global_colors_info=”{}”][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat||||||||” header_font=”Montserrat||||||||” global_colors_info=”{}”]

Pani\u00a0 Katarzyna Zaj\u0105c \u2013 Kierowniczka Dzia\u0142u Technologii i Kalkulacji<\/p>\n

Rola i zadania Dzia\u0142u Technologii<\/p>\n

Podczas spotkania szczeg\u00f3\u0142owo om\u00f3wiono zakres dzia\u0142a\u0144 Dzia\u0142u Technologii<\/strong> oraz jego strategiczne znaczenie dla p\u0142ynno\u015bci ca\u0142ego procesu produkcyjnego w drukarni. Uczestnicy mieli okazj\u0119 przekona\u0107 si\u0119, \u017ce etap przygotowawczy to fundament, od kt\u00f3rego zale\u017cy jako\u015b\u0107 ko\u0144cowego produktu.<\/p>\n

Pan Piotr Figiel \u2013 Dyrektor Produkcji<\/p>\n

Przygotowanie produkcji i techniki introligatorskie<\/p>\n

Spotkanie koncentrowa\u0142o si\u0119 na krytycznym etapie przygotowania produkcji ksi\u0105\u017ckowej, ze szczeg\u00f3lnym uwzgl\u0119dnieniem proces\u00f3w wyko\u0144czeniowych. Prelegent, bazuj\u0105c na wieloletnim do\u015bwiadczeniu bran\u017cowym, przeprowadzi\u0142 uczestnik\u00f3w przez drog\u0119, jak\u0105 pokonuje projekt, zanim stanie si\u0119 gotowym produktem na p\u00f3\u0142ce ksi\u0119garni.<\/p>\n

 <\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” module_class=” et_pb_row_fullwidth” _builder_version=”4.27.6″ width=”94%” width_tablet=”80%” width_phone=”” width_last_edited=”on|desktop” max_width=”94%” max_width_tablet=”80%” max_width_phone=”” max_width_last_edited=”on|desktop” make_fullwidth=”on” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/bcu.opole.pl\/bcu2\/wp-content\/uploads\/sites\/4\/2026\/03\/DSC_0007.jpg” title_text=”DSC_0007″ force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.6″ animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/bcu.opole.pl\/bcu2\/wp-content\/uploads\/sites\/4\/2026\/03\/bcu21.jpg” title_text=”bcu21″ force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.6″ animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/bcu.opole.pl\/bcu2\/wp-content\/uploads\/sites\/4\/2026\/03\/DSC_0012.jpg” title_text=”DSC_0012″ force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.6″ animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/bcu.opole.pl\/bcu2\/wp-content\/uploads\/sites\/4\/2026\/03\/DSC_0019.jpg” title_text=”DSC_0019″ force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.6″ animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” module_class=” et_pb_row_fullwidth” _builder_version=”4.27.6″ width=”94%” width_tablet=”80%” width_phone=”” width_last_edited=”on|desktop” max_width=”94%” max_width_tablet=”80%” max_width_phone=”” max_width_last_edited=”on|desktop” make_fullwidth=”on” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/bcu.opole.pl\/bcu2\/wp-content\/uploads\/sites\/4\/2026\/03\/DSC_0022.jpg” title_text=”DSC_0022″ force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.6″ animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/bcu.opole.pl\/bcu2\/wp-content\/uploads\/sites\/4\/2026\/03\/DSC_0023.jpg” title_text=”DSC_0023″ force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.6″ animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/bcu.opole.pl\/bcu2\/wp-content\/uploads\/sites\/4\/2026\/03\/DSC_0025.jpg” title_text=”DSC_0025″ force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.6″ animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/bcu.opole.pl\/bcu2\/wp-content\/uploads\/sites\/4\/2026\/03\/DSC_0029.jpg” title_text=”DSC_0029″ force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.6″ animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Zesp\u00f3\u0142 Szk\u00f3\u0142 Zawodowych im. Stanis\u0142awa Staszica – BCU, 21.11.2025″ _builder_version=”4.27.6″ _module_preset=”default” title_font=”Poppins||||||||” title_text_align=”center” title_font_size=”28px” global_colors_info=”{}”][\/et_pb_heading][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat||||||||” header_font=”Montserrat||||||||” global_colors_info=”{}”]

Spotkanie z ekspertami:
Pani Katarzyna Rybicka \u2013 Cz\u0142onek Zarz\u0105du Walstead Central<\/strong>
Kod innowacji 5.0<\/em>
Prezentacja dotyczy\u0142a przysz\u0142o\u015bci bran\u017cy oraz praktycznym metodom wdra\u017cania nowoczesnych rozwi\u0105za\u0144. Uczestnicy zapoznali si\u0119 z kierunkami zmian, kt\u00f3re kszta\u0142tuj\u0105 dzisiejszy rynek poligraficzny, oraz konkretnymi narz\u0119dziami wspieraj\u0105cymi kreatywno\u015b\u0107 techniczn\u0105.<\/p>\n

Pan Krzysztofa Pindrala – Prezes Zarz\u0105du Heidelberg Polska
<\/strong>
Wyzwania w procesie dydaktycznym w kontek\u015bcie szybko zmieniaj\u0105cych si\u0119 technik produkcyjnych w poligrafii na przyk\u0142adzie konkretnych rozwi\u0105za\u0144.
Podczas tego panelu podj\u0119to pal\u0105cy temat dopasowania kompetencji przysz\u0142ych pracownik\u00f3w do b\u0142yskawicznie zmieniaj\u0105cego si\u0119 oblicza technologii drukarskich. Dyskusja skupi\u0142a si\u0119 na tym, jak polskie szkolnictwo zawodowe i wy\u017csze powinno reagowa\u0107 na cyfrow\u0105 transformacj\u0119 sektora.<\/p>\n

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Go\u015bciem kolejnej edycji Spotka\u0144 z ekspertem w PNT w Opolu by\u0142a Ma\u0142gorzata Adamska, mentorka, wyk\u0142adowczyni akademicka, wsp\u00f3\u0142w\u0142a\u015bcicielka marki Biotika z Opola, dzia\u0142aj\u0105cej jako manufaktura naturalnych produkt\u00f3w oraz Biotika Concept Store. Podczas spotkania z Ma\u0142gorzat\u0105 Adamsk\u0105 rozmawiali\u015bmy o tym, \u017ce opakowanie produktu to znacznie wi\u0119cej ni\u017c tylko ochrona zawarto\u015bci. Mo\u017ce budowa\u0107 mark\u0119, przyci\u0105ga\u0107 uwag\u0119, opowiada\u0107 histori\u0119 […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-10","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t